Skip to Content

Legal Documents

All documents were updated on June 1, 2022

Cookies and Tracking Technologies Policy

Last Updated: June 1, 2022

Thank you for visiting a Bold LLC (“Provider,” “we” or “us”) offering. To help inform you, we provide this notice (“Cookies and Tracking Technologies Policy”) on our family of websites as well as our other related mobile websites, mobile Provider applications ("mobile apps"), services, tools, and other applications that links to this notice (collectively, the "Site"). This Cookies and Tracking Technologies Policy governs your consent to our use, as well as third party partners and vendors, of a variety of cookies and tracking technologies. You can find out more about these technologies and how to control them in the information below. This Cookies and Tracking Technologies Policy forms part of the Provider Privacy Policy available at Privacy Policy.

What are cookies and other tracking technologies and how do we use them?

A cookie is a small text file that is stored in your device by a website that you have visited. Cookies may be placed by the Site (first party cookies) or by third parties (third party cookies) to monitor the use of a website. Cookies will be identified depending on their purpose and functionality. Some types of cookies include, but are not limited to:

  • Necessary. These cookies are essential for the Site’s performance and for you to be able to use its features. Necessary cookies will always be dropped since these are needed in order for the Site to function properly. For example, essential cookies include, but are not limited to: cookies dropped to provide the service, maintain your account, provide builder access, payment pages, create IDs for your documents, and store your consents. These cookies record the performance of the Site according to your interactions with it. We may use cookies/tracking technologies required for system administration, to prevent fraudulent activity, improve security or allow you to make use of shopping cart functionality.
  • Analytics. These cookies analyze our visitors’ use of our Site as well to offer you a better experience. Analytic related cookies used on our Site do not identify who you are nor allow us to send you targeted advertising. For example, we may use cookies/tracking technologies for analytics related purposes to: (a) determine the number of visitors to our Site, identify how visitors move around the Site and, in particular, which pages they visit. This allows us to improve our Site and our services.; and (b) determine, if data is available, from where in the world our Site is being visited so that we can ensure sufficient coverage. More specifically, and as an example, Provider uses Google Analytics session cookies to provide meaningful reports about site visitors. Google Analytics cookies do not collect personal data about Site visitors. We have also engaged other third-party providers to analyze the activities of visitors to this Site, and its authorized use of cookies and other tracking technologies enable it to have access to information of visitors to this Site including non-public information about you to determine your user traits and preferences to better understand user conversion rates.
  • Performance and Personalization. These cookies make it possible for us to give you access to a customized experience. Personalization cookies are used to deliver content, including ads, relevant to your interests on our Site and third-party sites based on how you interact with the different elements in our site, as well as track the content you access (including video viewing). We may also collect computer and/or connection information to tailor your experience to fit your needs. During some visits, we may use software tools to measure and collect session information, including page response times, download errors, session information, and page interaction information.
  • Advertising. These cookies are placed by third-party companies to deliver targeted content based on relevant topics that interest you (for example, providing you with Facebook ads that would interest you), and allow you to better interact with social media platforms such as Facebook. We may use advertising tracking technologies to deliver content, including ads, relevant to your interests on our Site and third-party sites based on how you interact with our advertisements or content as well as track the content you access (including video viewing).

Our goal is to collect and only use information that we think is required for our legitimate business interests, in order to better understand your interests and improve your experience of using the Site. Cookies set via our Site include those listed below in Section 2.

Controlling and deleting cookies and tracking technologies

When you accessed this Site for the first time, or if you have not set your cookie preferences yet, depending on your location, you may be prompted to accept or decline the use of cookies, other than those which are essential. The Help function within your browser will also be available to guide you on setting your cookie preferences. If cookie preference settings are available in your country, you can change them at any time by accessing your account and clicking on My Settings – Privacy Settings. If you have not created an account with us you can manage your cookie preferences by clicking here or through the Settings page of your browser. Note also that in some cases, restricting, removing or refusing to accept cookies may reduce or prevent the functionality of the Site.

The following is a list of cookies dropped on the Site. When you accept cookies you also allow collection and sharing of your personal data with third party vendors. Even though we are not responsible for third-party policies or practices, we make our best efforts to ensure that these third-party vendors have privacy policies in place that comply with applicable privacy laws. We try to keep this information current, and will add to and subtract from the chart below from time to time, but it is provided as a courtesy and may not be current or accurate. Please contact the applicable third parties regarding their privacy and data security policies and practices. You can also find out more information on their policies by accessing their webpages.

_uetvidUsed to track visitors on multiple websites, in order to present relevant advertisement based on the visitor’s preferences.16 daysBingAdvertising
_uetsidThis is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited our website.30 minutesBingAdvertising
frThis cookie is set by Facebook to determine if the user is currently logged into their Facebook account.3 monthsFacebookAdvertising
_gaThis Cookie is used to distinguish users on the Website to generate statistical information about their use of the Website.2 yearsGoogle AnalyticsAnalytics
_galiThe cookie is created and used by Google Analytics to determine which links on a page that are being clicked.30 secondsGoogle AnalyticsAnalytics
_gatUsed to throttle request rate. If Google Analytics is deployed via Google Tag Manager, this cookie will be named _dc_gtm_<property-id>.1 minuteGoogle AnalyticsAnalytics
_gat_UAThe cookie is created and used by Google Analytics to throttle the request rate.1 minuteGoogle AnalyticsAnalytics
_gidThe cookie is created and used by Google Analytics for the visitor reports. Used to distinguish users.1 dayGoogle AnalyticsAnalytics
ci_idCookie is set and used by the Google Analytics to identifying conversation.1 yearGoogle AnalyticsAnalytics
fs_userCreate to track full story is enabled for the user or not1 dayFull StoryAnalytics
ajs_anonymous_idUsed to distinguish anonymous (i.e. not logged in) users. yearSegmentAnalytics
ajs_user_idThese cookies are used to record the amount of people that visit our site, and track whether you’ve visited before.1 yearSegmentAnalytics
_gcl_auUsed by Google AdSense for experimenting with advertisement efficiency across web sites using their services. It’s the first party cookie for “Conversion Linker” functionality – it takes information in ad clicks and stores it in a first-party cookie so that conversions can be attributed outside the landing page.90 daysGoogle Tag ManagerNecessary
mp_*_mixpanelCookie is used by the Mixpanel to capture the user’s traits/properties1 yearMixpanelAnalytics
ARRAffinityARRAffinity cookie is used to control the effective loading of the website and to ensure that all user requests are directed to the same server in any browsing session.SessionAzureNecessary
ARRAffinitySameSiteLoad-balancing cookie to route the request made through a web browser to the same server in any browsing session.SessionAzureNecessary
vstrCreated by visitor service for the visitorID5 – VisitorNecessary
x-georegionThis cookie is used to verify the user’s geolocation e.g. country, city to present the cookie banner to the user.Browser sessionAkamaiNecessary
ew_expCookie is created and used by Experiment service for conducting CDN based A/B tests on users for improving user experience.1 yearInternal - ExperimentNecessary
visitor_layeruidCookie is created and used by Experiment service for conducting CDN based A/B tests on users for improving user experience.1 yearInternal - ExperimentNecessary
IsGDPRExperimentEnabledThis cookie is created to identify the GDPR traffic for SEM/HIW experiments.SessionInternal – SEMNecessary
_ga_*Used to persist session state by Google Analytics.2 yearsGoogle Analytics 4Analytics
fs_uidCookie is set and used by FullStory to maintain session count at Fullstory’s end30 minutesFull StoryAnalytics
mixpanelpropsCookie created by the builder and read by EB-API to send the properties with the server side Mixpanel eventsSessionInternal – BuilderAnalytics
refCreated by visitor service to set the referrer ID of visitor5 yearInternal- VisitorNecessary
visitinfo Created by visitor service for the visitor’s info.SessionInternal- VisitorNecessary
vssessionuidCreated by visitor service for the visitor’s session idSessionInternal- VisitorNecessary
vstrTypeCreated by internal common segment to track new or returning visitor5 yearInternal- VisitorNecessary
vsuidCreated by visitor service for the visit IDSessionInternal- VisitorNecessary
vsutmsCreated by visitor service for the utm parameters of a visitors.5 yearInternal- VisitorNecessary
ak_bmscThis cookie is used by Akamai to optimize site security by distinguishing between humans and botsPersistent(2 Hours)AkamaiNecessary
bm_svThis cookie is used as part of the “Session Validation” detection method and keeps track of the number of HTML pages and Ajax requests the client makes.2 hoursAkamaiNecessary

Additional information

A few additional important things you should know about our use of cookies/tracking technologies on our Site:

  • We offer certain features that are available only through the use of tracking technologies.
  • We use both session and persistent tracking technologies. Tracking technologies (e.g., cookies) can either be persistent (i.e., they remain on your computer until you delete them) or temporary (i.e., they last only until you close your browser).
  • You are always free to decline tracking technologies through your browser, although doing so may interfere with your use of the Site. You may be able to set your cookie preferences in your account profile, by accessing My Account – Settings – Privacy Settings or refer to the help section of your browser, browser extensions, or installed applications for instructions on blocking, deleting, or disabling tracking technologies such as cookies.
  • We encode and protect the tracking technologies that Provider sets, so that only we can interpret the information stored in them.
  • You may encounter tracking technologies/cookies from our third-party service providers, that we have allowed on our Site that assist us with various aspects of our operations and services, such as Google Analytics.
  • You also may encounter tracking technologies from third parties on certain pages of the Site that we do not control and have not authorized. (For example, if you view a web page created by another user, there may be a cookie placed by that web page).

Contact us

For any queries in relation to this Cookies and Tracking Technologies Policy please contact us at or write to us at BOLD LLC at City View Plaza II, Suite 6000, 48 Road 165, Guaynabo PR 00968.