Adobe creative suite
Pratishtha Kumari
Product Designer | Motion Graphics
London
Summary
Dynamic AI-First Product Designer with extensive experience delivering high-impact solutions across SaaS, FinTech, and HealthTech sectors. Demonstrated expertise in advanced UI/UX design, motion-led interfaces, and scalable design systems has been instrumental in excelling at end-to-end product design over the past four years. Proven ability to translate complex business objectives into user-centered digital products for prestigious global clients such as Amazon, Diageo, Haleon, and NPCI underscores a commitment to excellence. Currently enhancing insights into human behavior through psychology studies at Oxford University to further drive user research, boost measurable engagement, and elevate product satisfaction.
Overview
11
11
years of professional experience
4
4
Certificates
2
2
Languages
Work History
Product Designer
AiTuki
06.2025 - Current
- Own end-to-end product and UX design for an AI-driven women’s health product, covering discovery research, problem framing, information architecture, user flows, wireframes, interactive prototypes, usability testing, and MVP launch, aligning with customer goals.
- Led qualitative user research and prototype testing with 50+ women across age groups, synthesizing behavioral insights into journeys, personas, and core use cases that informed health journeys, daily nudges, and nutrition flows, utilizing design thinking.
- Defined product strategy, UX vision, brand identity, and an initial design system (components, patterns, tokens) with the founding team to support rapid iteration and consistent UI across devices, providing strategic oversight.
- Embedded accessibility, inclusive design, and responsive UI into key flows, partnering with engineers to align with WCAG guidelines and ensure reliable implementation, demonstrating data-driven design principles.
Multimedia Learning Specialist
Haleon
08.2024 - 01.2025
- Directed global campaign platform (3K+ users): 70% participation, 30% engagement via UX/motion excellence.
- Partnered with writers/product on flows/assets; ensured standards across channels.
Learning Design Specialist
Diageo
08.2023 - 02.2024
- Concepted interactive modules scaled to 6 units: 55% engagement gain.
- Owned cross-functional delivery, maintaining creative pulse under deadlines.
Media Production Specialist
Surfboard Ventures
05.2021 - 05.2023
- Led motion campaigns for SaaS: 250% subscription conversion, 40% feature adoption (US/India clients).
- Directed from storyboard to agile execution; built production expertise (After Effects).
Video Production Specialist
Quark
08.2020 - 04.2021
- Delivered digital launch campaigns, raising YouTube reach by 32% and maintaining cohort engagement.
Video Editor
Biz2Credit
01.2019 - 01.2020
- Produced fintech SaaS demos (HSBC, Citibank).
Motion Graphic Artist
NewsBytes
01.2017 - 01.2019
- Delivered production-ready visual assets for web and mobile.
Motion Graphic Designer
Printomac Solutions
01.2015 - 01.2016
Education
Bachelor's - fine arts
Pracheen Chitrakala Kendra
Mohali01.2010
B.Sc. (Hons) - Animation & Multimedia
BIT Mesra
Noida01.2017
Skills
Proficient in Figma and Adobe Creative Suite
Agile project ownership
Mockups and prototypes
Design thinking
Design process
Product design
Certification
Exploring Psychology Certification, Oxford Lifelong Learning, University of Oxford, Oxford, Oct - Dec 2025
Software
Figma
Miro
FigJam
Adobe After effects
Languages
English
Hindi
Timeline
Product Designer
AiTuki
06.2025 - Current
Multimedia Learning Specialist
Haleon
08.2024 - 01.2025
Learning Design Specialist
Diageo
08.2023 - 02.2024
Media Production Specialist
Surfboard Ventures
05.2021 - 05.2023
Video Production Specialist
Quark
08.2020 - 04.2021
Video Editor
Biz2Credit
01.2019 - 01.2020
Motion Graphic Artist
NewsBytes
01.2017 - 01.2019
Motion Graphic Designer
Printomac Solutions
01.2015 - 01.2016
B.Sc. (Hons) - Animation & Multimedia
BIT Mesra
Bachelor's - fine arts
Pracheen Chitrakala Kendra