Hitesh Arora
UX Solutions Consultant
San Francisco,CA
Summary
A passionate, self-driven and result oriented individual who is able to work efficiently individually as well as in a team with strong analytical skills gained through academics and experience in the field of UX Consulting at Google/Alphabet. With an overall experience of over a decade in UX research and Machine Learning (NLP).
Overview
10
10
years of professional experience
4
4
years of post-secondary education
Work History
UX Solutions Architect
Google
San Francisco, CA
03.2020 - Current
- Conducted qualitative & qualitative user research to provide data-driven UX recommendations to priority clients
- Maximized system performance, enhancing end-user experience by applying iterative back end review sentiment analysis.
- Collaborated with Test Automation Engineers to produce rapid UX iteration via automated diagnostics.
- Managed cohesive design quality across multiple global projects, adhering to accessibility, privacy & sustainability themes.
- Facilitated design sprint review meetings to brainstorm new UX developments through collaborative thinking.
Apps Partnerships Manager
Google India Pvt Ltd
Gurgaon, Haryana
10.2018 - 02.2020
- Developed annual account objectives and formalized client communications for communication of goals and plans.
- Partnered with Mobile Account Executives in US and LATAM to help large clients (>$50K monthly spend) win with their user acquisition and retention strategy.
- Liaised with Global Product Leads to relay feedback from clients on beta launches and assist commercialization of the product- Universal App Campaigns on AdWords.
Performance Specialist
Google India Pvt Ltd
Gurgaon, Haryana
06.2016 - 09.2018
- Worked closely with Product Operations Managers and Global Product Leads to build capability around supporting the Emerging ad products: App Promotion and Google Shopping.
- Developed complex dashboard and reporting tools to track business performance metrics.
- Collaborated with stakeholders to identify business needs and data sources.
Campaign Manager
Google India Pvt Ltd
Hyderabad, Telangana
03.2013 - 06.2016
- Manage and monitor account growth through implementing campaign solutions; build campaigns for customers, monitor and optimize for performance to work towards customer marketing objectives.
- Operate across all Google AdWords products such as Search, Google Display Network, YouTube, Shopping
Compliance Officer
Indiabulls Financial Services
Gurgaon, Harayana
07.2012 - 02.2013
- Implemented improvement initiatives and developed compliance testing program for home and personal loans credit policy
- Conduct audit discoveries and report compliance violations.
- Collaborated with internal and external stakeholders, auditors and legal counsel to confirm compliance with applicable laws and regulations.
Education
MBA - Marketing
Indian School of Business
Hyderabad 01.2018 - 06.2019
Bachelor of Science - Statistics
Sri Venkateswara College, Delhi University
New Delhi 04.2009 - 03.2012
Skills
Statistical Modeling
Timeline
UX Solutions Architect
Google
03.2020 - Current
Apps Partnerships Manager
Google India Pvt Ltd
10.2018 - 02.2020
MBA - Marketing
Indian School of Business
01.2018 - 06.2019
Performance Specialist
Google India Pvt Ltd
06.2016 - 09.2018
Campaign Manager
Google India Pvt Ltd
03.2013 - 06.2016
Compliance Officer
Indiabulls Financial Services
07.2012 - 02.2013
Bachelor of Science - Statistics
Sri Venkateswara College, Delhi University
04.2009 - 03.2012
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