Summary
Overview
Work History
Education
Skills
Languages
Membership to Professional Bodies
Work Availability
Software
Quote
Timeline
BusinessAnalyst

CARLO SEKAZIGA

Marketing, Project Management
Kampala,Uganda.

Summary

Forward-thinking Manager with over 5 years of project management experience in the energy industry. Collaborative with dedication to partnering with coworkers to promote engaged, empowering work culture. Documented strengths in building and maintaining relationships with diverse range of stakeholders in dynamic, fast-paced settings.

Executive-level Business Manager and entrepreneur with experience running start-up and emerging companies. Strong technology and product development expertise. Build strategic business relationships and partnerships. Strong drive with excellent interpersonal, communication and team-building skills.

Overview

4
4
Languages
14
14
years of post-secondary education
16
16
years of professional experience

Work History

Commercial Manager

Energy Services Limited
Kampala , Uganda
2016.01 - Current
  • Managed to create new business opportunities for ESL by generating proposals and bidding for projects, contracts negotiation, planning for and managing projects, overseeing and managing consultants on the various projects, creating and managing relationships with clients, as well as designing and delivering creative communications campaigns and narratives for the company.
  • This has yielded into new partnerships with strategic local and international partners, new product development and venturing into previously untapped markets, as well as new business for ESL.
  • Managed to formulate the communications strategy of ESL by developing written materials, including product messaging, communications plans and other collateral communications.
  • Successfully driven awareness of ESL’s products through project stories on various platforms and through awareness campaigns.
  • Been successful in untangling the complexity that is energy into efficient communications to partners, customers, investors and stakeholders without losing important details.
  • Researched market to identify potential customers, increasing customer accounts 30%.
  • Used key metrics and prepared reports for senior management to monitor performance of commercial activities.
  • Managed and analyzed financial reporting, including budgets, P&L, balance sheets and sales reports.
  • Managed renewable energy marketing projects to increase product penetration in key sectors.
  • Built relationships with clients to establish new contracts, establishing over three new contracts per year.
  • Prepared quotes for new products and services and composed budgets.
  • Negotiated contracts and product prices by collaborating with vendors and developers. Was instrumental in negotiating the Hydrosys/ESL consultancy services contract with PSFU for the current World Bank ERT III program.
  • Coordinated site investigations, documented issues and escalated to executive teams as needed.
  • Engaged prospects and customers through various events, including trade shows, seminars and workshops.
  • Effectively supervised staff of 12 personnel by implementing company policies, protocols, work rules and disciplinary action.
  • Created, managed and executed business plan and communicated company vision and objectives to motivate teams.

Senior Projects Officer

Elemental Energy Limited
Kampala , Uganda
2015.04 - Current
  • Coordinating all project aspects to bring it to accomplishment. This means involvement in project development and management.
  • Established stakeholder management and increased engagement.
  • Management of project studies and consultant contracts.
  • Review and management of procurement of EPC contractors.
  • Participation in presentations to prospective Equity partners, resulting in attracting compatible equity partners and negotiating equity agreements.
  • Participation in engagement with Prospective Lenders.
  • Participation in preparation of project pitch documentation such as Project Profiles, Project Information Memorandums, Project Stories, Project Presentations, and Investor Proposals. This increased investment in projects by 30% through attracting compatible investors.
  • Participation in preparation and review of statutory consents and approvals such as permits and licenses. All project consents are 100% up to date and still valid.
  • Participation in preparation and review of statutory agreements such as Power Purchase Agreement and Investment Agreement.

Marketing and Business Development Manager

Elemental Edge Limited
Kamapala , Uganda
2014.07 - 2015.04
  • Elemental Edge’s niche specialty of visual graphics development with particular focus on 3D graphics made the company an interesting challenge to work for.
  • Carlo’s role was more than marketing the company’s products, but also business development as the biggest market for these products was business-to-business customers like advertising agencies.
  • Through relationship management, market penetration strategies, interpreting customers’ needs to the company, and tailoring the company’s products to consumer needs, Carlo managed to create new business for the company and also expand on their product offering and customer base.
  • Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
  • Established relationships with key decision-makers within customer's organization to promote growth and retention.
  • Negotiated and closed long-term agreements with new clients in assigned territory.
  • Devised effective marketing, sales and other promotional initiatives.
  • Researched and identified opportunities for account growth, account penetration and market expansion.

Sales and Marketing Manager

Brentec Vaccines Limited
Kampala , Uganda
2013.01 - 2014.06
  • Ensured successful launch and adaptation of flagship Kukustar vaccine among commercial and household chicken farmers.
  • Researched and developed marketing strategies, exploring and developing business opportunities, developing and implementing sales plans and managing over 10 sales staff.
  • Engaged with customers to find out how product testing was working on their chickens and collecting information to improve distribution of new product.
  • Spearheaded successful branding initiatives, sales strategies and public relations approaches to underpin and enhance marketing campaign deployment.
  • Outlined marketing strategies and developed collateral in close collaboration with product management personnel.
  • Leveraged direct marketing, industry partnerships and social media platforms to maximize marketing strategy success. This increased product awareness by 45% in target market.
  • Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.

Marketing Manager

Akiba Products Limited
Kampala , Uganda
2010.01 - 2013.01
  • Was responsible for creating marketing plans for company and ensuring Akiba achieves its marketing objectives.
  • Created Akiba brand and ensured its communication to suitable marketplace.
  • Involved in product development process through research and market testing, resulting in several new products thus increasing product offering by 40%.
  • Carried out sales campaigns and product launches, and created market opportunities for farmers to get their products to end consumer. Increased sales through these campaigns by 65%.
  • Communicated with farmers on quality management of their products in order to produce products suitable for end consumers.
  • Developed innovative and targeted collateral to support overall branding objectives.
  • Worked closely with all product development departments to create and maintain marketing materials for sales presentations and client meetings.
  • Improved product marketing objectives by constructing communication initiatives and branding strategies to increase client outreach.
  • Developed creative sales tools, including presentations, trend reports, kitted assets, and product data sheets.
  • Built brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Compiled product, market and customer data to forecast accurate sales and profit projections.
  • Consulted with product development teams to enhance products based on customer data.
  • Developed and implemented favorable pricing structures balancing firm objectives against customer targets.
  • Developed company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
  • Captured new customers by optimizing business strategies and launching products to diversify offerings.
  • Planned and directed off-site promotional events to attract guests to property.
  • Increased business growth outcomes by effectively collaborating with sales, service and financial departments.
  • Briefed senior executives on monthly projections, product launches and other marketing plans.

Education

Diploma - Professional Marketing

Chartered Institute Of Marketing
United Kingdom
2016.04 - 2017.11

Professional Certificate - Marketing

Chartered Institute Of Marketing
United Kingdom
2012.01 - 2013.07

BAdmin - International Relations

University Of Pretoria
South Africa
2004.01 - 2008.12

High School Diploma -

St Lawrence Citizens' High School
Uganda
2001.01 - 2002.11

Uganda Certificate of Education -

Nabisunsa Girls' School
Uganda
1997.01 - 2000.11

Skills

Marketingundefined

Languages

English

French

Luganda

Runyankore

Membership to Professional Bodies

  • Chartered Institute of Marketing (CIM)
  • Uganda Marketers Society (UMS)

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Software

Microsoft Office (Word, Excel, PowerPoint, Outlook, Project)

Photo Editing (Photoshop, Paint, Gimp, Adobe Illustrator)

Web Editing (Dreamweaver, Visual Studio, Adobe Creative Cloud)

Quote

Mediocrity knows nothing higher than itself, but talent instantly recognises genius.
Sherlock Holmes

Timeline

Diploma - Professional Marketing

Chartered Institute Of Marketing
2016.04 - 2017.11

Commercial Manager

Energy Services Limited
2016.01 - Current

Senior Projects Officer

Elemental Energy Limited
2015.04 - Current

Marketing and Business Development Manager

Elemental Edge Limited
2014.07 - 2015.04

Sales and Marketing Manager

Brentec Vaccines Limited
2013.01 - 2014.06

Professional Certificate - Marketing

Chartered Institute Of Marketing
2012.01 - 2013.07

Marketing Manager

Akiba Products Limited
2010.01 - 2013.01

BAdmin - International Relations

University Of Pretoria
2004.01 - 2008.12

High School Diploma -

St Lawrence Citizens' High School
2001.01 - 2002.11

Uganda Certificate of Education -

Nabisunsa Girls' School
1997.01 - 2000.11
CARLO SEKAZIGAMarketing, Project Management