Thomas Ryan

Candy Leads is my sole-proprietor lead-generation business I run from home. It was the leader in rank position in Google PPC ads and Overture/Yahoo/Bing PPC ads in two industries: loan modification industry and student loan consolidation industry. Although I am not in the student loan consolidation leads generation anymore, I'm still top 3 in Google in the loan modification industry.

Achievements

• Created and managed the PPC accounts: was #1 top rank position and volume of PPC leads generated in Google and Yahoo/Bing for student loan consolidation in the United States (phone call leads)
• Still top 3 rank position average in Google PPC ads for loan modification in the United States (form fill leads)

Launched my own online battery retailer LonglastBattery.com in 2008 to supply iPod battery kits that grew into selling batteries for other devices. Every 6 months a new, smaller iPod model would come out and it was harder to replace the battery. Eventually they soldered the batteries to the motherboards and then the iPhone killed the whole devise category off.

Achievements

#1 or #2 in Google PPC ads position in the United States for iPod battery related search terms

Responsibilities

• Researched and contracted with vendors in China and Taiwan
• Branded the Website design on top of a purchased shopping cart database store
• Had a programmer customize the code so that the total weight of each order would print the shipping label with the correct postage with the pic location ID of each product (used to find products)
• Took product shots, created tutorial videos and step-by-step instructions
• Designed retail packaging
• Fulfilled orders/shipping
• Customer service calls and returns
• Created and managed the PPC accounts

Founded MyWebteam.com in January 2000, which grew into a thriving 12 person website design and development agency. Then the 2008 financial crises and Great Recession caused us to go out of business by 2010.

Achievements

• Designed and built hundreds of Websites for small and medium sized businesses in Southern California

Responsibilities

• Design Director
• Sales Consultant on my own Website projects and assisted with large sales opportunities
• Project Manager on my own Website projects
• Marketing the business: Print ads in OC Metro, Yellow Pages and OC Business Journal, organic SEO and PPC ads
• Submited client websites in directories at that time before search engines started to take over, then later Altavista, Lycos, Web Crawler/AOL, InfoSeek, Excite, and HotBot. I was submitting urls to GoTo.com, that became Overture.com, which Yahoo later acquired (which was a horrible experience), then Microsoft acquired with Bing. I remember knowing Danny Sullivan at the Orange County World Wide Web monthly user group before he moved out of state and started SearchEngineLand.com. My partner took over client SEO and PPC accounts later.
• Managing people and resources at the same time running the business side (payroll, billing, etc).

Left the Webmaster position of the Orange County office of Deloitte for a consulting position to design and develop the first Website for the Deloitte subsidiary Resources Connection LLC (now a Billion dollar International company renamed Resources Global at resourcesglobal.com).

Achievements

• Full Flash Website resourcesconnection.com and placed 10th in a Web Design Awards website (tied with David Bowie's Website)
• Also worked for Tivoli Systems (owned by IBM at the time) for CD development project
• Started building Websites for local small businesses in Orange County

Hired as the very first Webmaster for the Orange County office of Deloitte and Touche, the largest of the "Big 4" Accounting Firms in the OC. Now going by just Deloitte, it was established 175 years ago, is in more than 150 countries and territories, and with over 330,000 people worldwide.

I left after 1 year because I was bored during the start of the Dot Com era and was offered a lucrative consulting contact with a Deloitte spin-off subsidiary Resources Connection LLC.

Accomplishments

• Created the OCEAN (Orange County Employee Access Network) Intranet Website
• Created the Hot Jobs Extranet Website for Western United States

Responsibilities

• Collected organizational and department requirements
• Website branding and design
• Create Access database to data input employee info

• A bicycle racer at the national and international level for 7 years (raced against Lance Armstrong twice), see my old Rider Profile Page at http://www.celopacific.org/Profiles/ryan.html
• The youngest nurse to graduate (I turned 21 a month before the board exam), I was an LVN nurse for a total 5 years on and off while racing in Belgium and was looking to become a Physician Assistant.
• I was an entrepreneur in 1995 and 1996 while going to college part-time and working as a nurse; and registered OnlineGuide.com (a month after ebay.com was registered). I designed and built an entertainment and online restaurant ordering Website for Orange County by submitting the food order to eFax.com which in turn automatically faxed in the order to Restaurants on the Run, one of the largest restaurant food delivery services in the United States (2nd or 3rd at the time).