Experienced Social Media Marketer with over 5 years of experience in Digital Marketing Ed-Tech. Excellent reputation for resolving problems and improving customer satisfaction.
Overview
1
1
Language
2
2
Certifications
5
5
years of post-secondary education
6
6
years of professional experience
Work History
Social Media Manager
Alpha Marketer Academy
Chennai, Tamilnadu
08.2021 - Current
Create engaging written, graphic, and video content while staying up to date on latest trends on social media
Developed marketing content such as blogs, promotional materials and advertisements for promotions
Analyzed and reported social media and online marketing campaign results
Set clearly defined goals to drive customer retention, brand awareness and website or social media traffic
Devised strategies and roadmaps to support product vision and value to business
Engaged online audiences by placing strong focus on sales process support and responding to inquiries and comments timely and knowledgeably
Managed team of 3 to generate original content and moderate online community members
Student Success Manager
Alpha Marketer Academy
Chennai, Tamilnadu
07.2021 - Current
Onboard students with welcome call that gives success roadmap.
Understanding candidate’s requirement and guide them on freelancing projects or job
Developed team communications and information for coach-student meets
Used critical thinking to break down problems, evaluate solutions and make decisions
Created plans and communicated deadlines to ensure projects were completed on time
Reduced refund rate from 19% to 12% by implementing learning initiatives that addressed long-standing problems
Led projects and analyzed data to identify opportunities for improvement
Digital Marketing Specialist
Resparksales.com
Thane, Maharashtra
11.2020 - Current
Worked on Facebook Ads strategy to achieve ROAS up to 3:1 for coaching business.
Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements
Tracked and reported on marketing campaign performance monthly to help with optimizing current and future plans
Managed digital projects end-to-end, from initial conceptualizing through final implementation and live monitoring
Optimized social media channels and web pages to improve SEO and usability
Masterminded highly successful digital strategies for various platforms to attract customer engagement
Helped clients develop website portals and social media pages to promote businesses
Enterprise Sales Manager
GlobalGyan Academy of Management Education Pvt. Ltd
Mumbai, Maharashtra
05.2019 - 10.2020
Spearheading B2B Sales activities to generate 400+ leads in span of 12 months
Designed marketing storyline for B2C product (newly launched) and initiated sales process in offline mode and generated around 500+ leads
Managed accounts to retain existing relationships and grow share of business
Applied channel partnering strategies to engage in new business opportunities and develop existing accounts
Created and implemented new business opportunities by utilizing strategic networking strategies
Sales Manager
Wellness Vibe
Mumbai, Maharashtra
03.2017 - 05.2019
Introducing and marketing new products by developing time-integrated plans with sales, advertising, and production
Managed order cycle to enhance business development and maintain sustainability and customer satisfaction
Pushed offline events revenue to new levels with more than 50% in yearly sales
Reorganized and optimized leads management by implementing Facebook Ads Strategy
Reduced costs 30% through vendor price negotiations
Intern
Start 24x7
Mumbai, Maharashtra
12.2016 - 01.2017
Selling digital services related to web development, social media and content writing
Developed business, financial and analytical skills needed for career
Collaborated in professional team to solve workflow issues
Intern
Equinox Labs
Navi Mumbai, Maharashtra
04.2016 - 06.2016
Partnering with Food Business Operators/Industrial Association & selling FSSAI related services to them
Consulting social media websites to generate leads for selling FSSAI related services
Conducting pre-sales activities with all targeted accounts and identified sales opportunities for company's services
Delivering sales presentations for signing up new merchants and partners through in-person meetings, cold calls Identifying and sourcing key customer insights to marketing team.
Analyzed problems, identified solutions and made decisions
Intern
Guiddoo.com
Mumbai, Maharashtra
01.2016 - 01.2016
Developing 500 Meta Titles & Meta Descriptions for SEO Optimization.
CAD Engineer
CADD Centre training services
Thane, Maharashtra
06.2014 - 05.2015
Facilitated mechanical design software training as instructor during certification course
Worked on CAD software like AutoCAD, Creo, Solidworks and Nx-Cad and imparted training to participants.
Used 3D and 2D CAD tools to design, develop and engineer high-quality models