Linda Marsh

- Remote

Company Website: https://www.humana.com/

Lead Product Manager - Consumer Payments and Finance

• Developing Strategy for consumer healthcare payments, pre and post care. Evaluated consumer needs, preferences, and behaviors to determine gaps in ability to pay.
• Assessed vendor products to determine if software and company vision aligned with Humana strategy.
• Partnered with Transparency Product Manager to define consumer needs in support of consumer payments.

Lead Technical Product Manager - Engagement

• Developed requirements and product features into detailed epics and user stories.
• Partnered with internal teams to create 2022 product roadmap
• Ensured alignment of project strategy and business objectives with development efforts performed by internal and vendor development teams.
• Analyzed projects to determine resource requirements and procured necessary equipment and software.

- Remote

Company website: www.anthem.com

Product

• Sydney Care - Mobile app for virtual doctor visits via text or video. https://sydneycare.ai/ || https://www.anthem.com/virtual-care

Accomplishments

• Launched Sydney Care mobile app. Available to all Anthem commercial members (~18 million members) as well as direct to consumer throughout the US. Sydney Care was part of Anthem's strategy to provide free virtual doctor visits during lockdown and to assist members with COVID symptoms, find testing locations.[https://www.anthem.com/recovery/]
• Merged Sydney Care with Sydney Health, providing one location for members to service all their health needs. https://www.anthem.com/virtual-care

Responsibilities

• Scaled Agile Framework (SAFe): Worked with RTE for iteration planning and retrospectives. Provided strategic and tactical direction for Agile Scrum teams during PI planning. Approved scrum team PI plan during final plan review.
• Development of requirements for accounting processes, credit card payments, claims processing and research, exception processing, refunds, member responsibility collections, benefit set-up for Anthem membership.
• Developed requirements for merging Sydney Care into Sydney Health
• Developed Anthem's member payment for care strategy and requirements.

-Remote

Company website: www.anthem.com

Products

• Sydney Health - Anthem's member mobile app re-imagined so that it is a personal health assistant in member's hands https://www.sydneyhealth.com/
• Anthem Engage - A comprehensive digital health platform for Anthem members nationwide. https://my.engage-wellbeing.com/app/
• Mobile Health Consumer - Anthem's first member engagement solution offered nationwide in partnership with Mobile Health. https://www.mobilehealthconsumer.com/

Accomplishments

• Launched Sydney Health app with integrated member engagement for ~20 million members with buy-up opportunities for advance member engagement features for commercial groups. Features included access to personalized care, care guidance, personal challenges and action plans for better health and wellbeing, personal device integration, and Sydney Chatbot.
• Launched Anthem Engage for more than 1 million members. Anthem's next generation mobile engagement app with full integration of member benefits and transparency.
• Launched Mobile Health Consumer for over 1 million members. Anthem's first mobile engagement for enterprise wide sale.

Responsibilities

• Chief Product Manager for Sydney Health Engagement: Developed all strategic and functional requirements (Epics) for Sydney Health Engagement for mobile and desktop.
• Product Vision and Roadmap: Developed product vision, roadmap, and epics. Prioritized Epics and User Stories using WSJF for each PI Planning in order to achieve product goals.
• Leadership: Led a team of product managers in the creation of detail user stories ensuring alignment with product vision and feature principles. Worked with product managers, RTE, and system architects to prepare stories before PI planning.
• Scaled Agile Framework (SAFe): Created iteration goals and objectives, worked with RTE for iteration planning and retrospectives. Provided strategic and tactical direction for Agile Scrum teams during PI planning. Approved scrum team PI plan during final plan review.

- Remote

Company website: https://www.viewpost.com/

Product

• Viewpost Web Sync - connects invoicing and payment functionality to users web-based accounting packages. Https://www.viewpost.com/features/accounting-sync/

Accomplishments

• Created new product to allow QuickBooks desktop users to send payments electronically through Viewpost with just one click.
• Reduced customer abandon rate by 82% by improving customer experience when utilizing Web Sync.
• Improved existing sync functionality by decreasing sync times by 60% and created user experience that allowed users to resolve sync issues with ease. Provided team with foundational understand QuickBooks Desktop user behavior that aided in further improvements across user journey.

- Remote

Company Website: https://payroll.intuit.com/

Product

• Intuit Full Service Payroll - High touch, full service payroll for small business. Https://quickbooks.intuit.com/payroll/full-service/

Accomplishments

• Improved enrollment in electronic services that allowed customers to start paying and filing their payroll taxes electronically with fewer roadblocks and less agent intervention.
• Designed system features and enhancements that helped reduce yearly support costs by 43%
• Automated enrollments, electronic filing, and electronic payments in key areas that allowed customer agents to focus on the critical few.

- Remote

Accomplishments

• Launched Taleo Applicant Tracking System with integration into Workday.

Product

• QuickBooks Payroll Direct Deposit - provides small business with direct deposit capability for employee payroll. https://payroll.intuit.com/payroll_services/direct_deposit/

Accomplishments

• Launched Direct Deposit processing system processing over a billion dollars in direct deposit transactions a day for QuickBooks Payroll customers.
• Developed accounting system and integration with oracle
• Created Fraud detection system that analyzed payroll transactions for fraudulent activity stopping 10 million in fraud annually.
• Launched payroll processing system that processes millions of dollars in payroll tax transactions for QuickBooks customers.
• Achieved NPS Score of 72 for Quickbooks Payroll Direct Deposit by designing innovative functionality to allow new customers to sign-up and start using the product on an on-going basis with ease.