Summary
Overview
Work History
Education
Skills
Timeline
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Hannah Edwards

Saugerties

Summary

Dynamic Event Manager with a proven track record at Bacardi USA, excelling in vendor negotiation and budget management. Skilled in relationship building and on-site execution, I have successfully enhanced brand visibility through strategic PR campaigns and exceptional guest relations, driving significant engagement and loyalty. Utilizes strategic planning and effective communication to ensure successful event execution. Track record of fostering strong vendor relationships and maintaining budget control.

Overview

10
10
years of professional experience

Work History

Event Manager

Bacardi USA
06.2022 - Current
  • Assisted in planning and coordinating logistics for events, ensuring seamless execution.
  • Supported vendor selection and management processes to establish strong partnerships.
  • Contributed to budget tracking and expense reporting for various events.
  • Collaborated with team members to create event timelines and schedules.
  • Helped design promotional materials to enhance event visibility and engagement.
  • Maintained communication with attendees, providing timely information and updates.
  • Managed budgets and negotiated contracts with vendors, ensuring cost-effective event execution.
  • Participated in post-event evaluations to identify areas for improvement.

PR and Communications Specialist

Bacardi USA
01.2020 - Current
  • Developed and implemented communication strategies to enhance brand visibility and engagement.
  • Crafted press releases, articles, and social media content to effectively convey organizational messages.
  • Collaborated with cross-functional teams to align messaging with corporate objectives and initiatives.
  • Managed media relations by establishing and nurturing relationships with key journalists and influencers.
  • Conducted market research to identify trends and inform PR campaigns for targeted outreach efforts.
  • Monitored media coverage and prepared reports to analyze public perception and campaign effectiveness.
  • Trained staff on best practices in communications, promoting consistency in messaging across platforms.
  • Created and executed targeted PR campaigns to raise awareness of organization and initiatives.
  • Collaborated with internal and external stakeholders to identify key messages and create compelling content for press releases and other materials.
  • Developed comprehensive media outreach plan to increase visibility of organization in local, regional and national markets.
  • Increased revenues and supported business goals by developing public relations strategies and campaigns.

Sales Associate

Professional Sports Publications
02.2016 - 09.2019
  • Exceeded sales targets through effective product knowledge and customer engagement.
  • Developed strong relationships with customers, fostering loyalty and repeat business.
  • Analyzed market trends and competitor activities to inform sales strategies and product positioning.
  • Led cross-functional teams in executing promotional campaigns, improving brand visibility and engagement.
  • Identified new business opportunities through networking and relationship-building efforts with key stakeholders.
  • Negotiated contract terms with clients, securing favorable conditions for both parties while maximizing profitability.
  • Managed pipeline efficiently, prioritizing tasks according to urgency/importance while maintaining focus on long-term objectives.
  • Delivered exceptional customer service, resulting in a high percentage of repeat business and client referrals.
  • Executed strategic sales initiatives, driving consistent revenue growth across diverse market segments.
  • Developed and maintained strong client relationships, enhancing customer loyalty and retention.

Education

Hotel, Resort And Restaurant Management - Hotel, Resort And Restaurant Management

French Culinary
New York, NY
06-2015

Skills

  • Guest relations
  • Team leadership and supervision
  • On-site execution
  • Schedule management
  • Goals and performance
  • Verbal and written communication
  • Sales expertise
  • Sales presentations
  • Relationship building
  • Brand awareness
  • Post-event analysis
  • Vendor negotiation
  • Budgeting expertise
  • Venue selection
  • Problem-solving
  • Critical thinking
  • Clear communication
  • Organizational skills

Timeline

Event Manager

Bacardi USA
06.2022 - Current

PR and Communications Specialist

Bacardi USA
01.2020 - Current

Sales Associate

Professional Sports Publications
02.2016 - 09.2019

Hotel, Resort And Restaurant Management - Hotel, Resort And Restaurant Management

French Culinary

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