Deborah Lawson
Lagrange,GA
Summary
Hardworking and driven sales management professional equipped to revitalize sales operations and align procedures to maximize profits and client acquisition. Successful at improving sales procedures to streamline and strengthen processes. Multifaceted leader with analytical and diligent approach to building and leading strong teams. Performance-oriented Sales Leader offering exceptional record of achievement over 20-year career. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities. Service-oriented Sales Manager with more than 20 years of experience developing relationships and partnerships. Strategic and analytical with motivational leadership style and expertise in building new network connections, promoting products and expanding territories.
Overview
19
19
years of professional experience
Work History
Pro Sales Manager
Lowe's Home Improvment
Opelika, AL
05.2022 - Current
- Handled customer relations issues, enabling quick resolution and client satisfaction.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
- Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Resolved customer issues quickly and managed over 50 accounts to increase sales and meet quotas.
Assistant Store Manager
Lowe's Home Improvment
Pueblo, CO
08.2013 - 05.2022
- Maintained positive customer relationships by responding quickly to customer service inquiries.
- Managed opening and closing procedures and recommended changes to enhance efficiency of daily activities.
- Responded to customer concerns, working with manager to significantly raise customer satisfaction ratings.
- Supervised and evaluated staff, enabling them to improve skills, achieve daily objectives and attain advancement.
- Interviewed, hired and trained staff associates and equipped to comply with company policies and procedures.
- Rotated merchandise and displays to feature new products and promotions.
- Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
- Promoted professional growth and facilitated talent development of each associate to drive performance excellence.
- Reviewed sales and gross profit reports to determine options for increasing market growth.
- Reduced company expenditures and met budget targets by closely monitoring, tracking and controlling expenses.
Department Supervisor
Lowe's Home Improvement
Aurora, CO
08.2008 - 08.2013
- Maintained stock of items, cleanliness, organization and provided excellent customer service.
- Oversaw employee performance, corrected problems and increased efficiency to maintain productivity targets.
- Coached employees and trained on methods for handling various aspects of sales, complicated issues and difficult customers.
- Offered hands-on assistance to customers, assessing needs and maintaining current knowledge of consumer preferences.
- Handled cash register, returns and refunds.
- Trained all new employees on overall company and department specific policies and procedures.
- Built relationships with current customers to maintain goodwill and gain additional business.
- Strengthened merchandising and promotional strategies to drive customer engagement and boost sales.
- Trained team members in successful strategies to meet operational and sales targets.
- Promoted culture focused on encouraging staff to develop skills and abilities.
- Exceeded sales goals and accomplished business objectives by inspiring staff and promoting target products.
- Mentored sales team in applying effective sales techniques and delivering top-notch customer service.
- Submitted reports to senior management to aid in business decision-making and planning.
Pro Sales Specialist
Lowe's Home Improvement
Anchorage, AK
06.2003 - 08.2008
- Educated customers about product features and benefits to aid in selecting best options for each individuals' needs.
- Built rapport with customers and assessed needs to make product recommendations and upsell.
- Showcased product features to customers and discussed technical details to overcome objections and lock in sales.
- Provided first-rate service to all customers and potential customers.
- Followed up with customers after completed sales to assess satisfaction and resolve technical or service concerns.
- Accepted and processed customer payments and balanced receipts and cash.
- Demonstrated product features, answered questions and persuasively overcame objections.
- Drafted, finalized and submitted paperwork to complete sales.
- Collaborated with vendor representatives and company customers to set up optimal delivery schedules.
Education
Master of Science - Clinical Psychology
University of Alaska Anchorage
Anchorage, AKSkills
- Profitability Assessments
- Salesforce Software
- Sales Quota Management
- Sales Statistics Analysis
- Sales Program Coordination
- Team Recruiting and Onboarding
- Shipping and Receiving Oversight
- Networking Events
- Operating Procedures and Policies
- Bid Request Management
- Customer Complaint Resolution
- Sales Records Management
- Consultative Selling Techniques
- Retail Knowledge
- Portfolio Strategy
- Constructive Feedback
- Motivational Techniques
- Employee Retention
- Sales Tracking
- Customer Portfolio Management
- Profit and Revenue-Generating Strategies
- Supplier Relations
- Order Management
- Customer Service and Assistance
- Territory Management
- Sales Targeting
Websites
Timeline
Pro Sales Manager
Lowe's Home Improvment
05.2022 - Current
Assistant Store Manager
Lowe's Home Improvment
08.2013 - 05.2022
Department Supervisor
Lowe's Home Improvement
08.2008 - 08.2013
Pro Sales Specialist
Lowe's Home Improvement
06.2003 - 08.2008
Master of Science - Clinical Psychology
University of Alaska Anchorage
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