Abhinit Gogia

• Collaborated with the founders of the project & the product team to support client acquisition.
• Joined business development team and supported market outreach plans to improve business development.
• Championed the adoption of cutting-edge marketing technologies within the organization, driving greater efficiency and improved results across all campaigns.
• Developed annual account objectives and formalized client communications for communication of goals and plans.
• Continually maintained and improved company's reputation and positive image in markets served.
• Developed new proposals, contracts and procedures to draw in more clients and streamline work operations.
• Developed comprehensive marketing plans for product launches, resulting in increased sales and market share.
• Negotiated client contracts and agreements to cultivate profitable business transactions.
• Identified business development challenges and customer concerns for proactive resolution.
• Onboarded paying clients, contributing 30% of the overall ARR, helping the organization focus on revenue and consistently work towards growing investor capital.
• Established and maintained highly effective relationships with clients and industry partners to drive growth.
• Implemented data-driven strategies to optimize advertising spend, maximizing ROI across all channels.
• Researched product pricing, ratings and performance and created comparison spreadsheets to evaluate competitors.
• Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
• Implemented creative sales training techniques for new and existing staff to increase revenue and overall success.
• Translated customer needs into solution requirements using powerful value propositions and negotiation skills.
• Performed financial and managerial analyses to evaluate data and make recommendations, prepare financial reports and projections and conduct presentations.
• Organized and executed robust, creative experiential marketing events.
• Attended meetings to make informed business decisions, provide administrative support and evaluate progress toward goals and objectives.
• Maintained primary relationship accountability for clients, overall servicing responsibility and client satisfaction to maximize profitability of client relationships.
• Identified opportunities to streamline processes and improve office operations and efficiency.
• Created reports, presentations and other materials for executive staff.
• Managed business operations while overseeing contractors and consultants to verify on-time completion of key deliverables.
• Supervised staff and participated in hiring, training and performance evaluations to establish and enforce policies and procedures for business functions.
• Collaborated with sales and marketing departments to support client acquisition.
• Established relationships with key decision-makers within customer's organization to promote growth and retention.
• Reached out to potential customers via telephone, email, and in-person inquiries.

• Created a waitlist of 31k+ sign ups before their app launch along with a community of 45k+members across social handles
• Partnered with 20+ projects on the technical and marketing front to offer more value to the app's end users (adding more features) & created a distribution channel in the APAC region to onboard users from across the region post launch
• Coordinated teams of design and implementation professionals to manage all project objectives.
• Developed strategies to incorporate PR and media to further enhance brand and build market share.
• Oversaw development of traditional and social media marketing campaigns to drive sales and customer engagement.
• Managed branding campaigns and event marketing initiatives in print, video, web and social media.
• Identified low-cost opportunities to increase visibility and drive traffic.
• Oversaw and guided brand marketing programs to optimize user product experience.
• Created official company page on various social media platforms to facilitate interaction with customers.
• Developed and recommended product positioning, packaging and pricing strategy to produce highest possible long-term market share.
• Utilized detailed market research, specific population demographics and lifestyle data to identify product target markets.
• Developed and implemented B2B marketing strategy and overall communication plans to produce long-term partners.
• Negotiated advertising and commercial sponsorship contracts to save company money.

• Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
• Continually maintained and improved company's reputation and positive image in markets served.
• Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
• Onboarded partners and grant seekers onto Gather's ecosystem to drive adoption and grow developer user base whilst creating distribution channel for Gather
• Managed budget allocation and resource utilization to maximize marketing ROI.
• Generated sponsorships with related and partnering entities to enhance marketing objectives.
• Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
• Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
• Mentored local personnel on best practices and protocols to maximize productivity.
• Captured new customers by optimizing business strategies and launching products to diversify offerings.
• Developed creative presentations, trend reports, kitted assets, and product data sheets.
• Launched successful digital marketing campaigns that achieved goals for increased website traffic.
• Wrote and distributed press releases to increase brand visibility.
• Created and managed social media campaigns to increase brand engagement.

Spheron is a no-code blockchain deployment protocol that allows developers host their web apps & static websites onto the decentralized cloud network in just a few clicks.

Currently handling Business Development as well wherein have created a pipeline of 100+ projects whom I met in person during the last 2 months of networking in the Web3 meet ups being organized across the country. Exploring possible partnership angles & doing cross community events both online and offline to connect with the developer community.

• Managed branding campaigns, content strategies and event marketing initiatives in digital, video, web and social media.
• Created community from 500 to 40k plus followers across social media handles with no special budget assigned for ads or promotions
• Generated 30%-50% traffic to the web app through social handles
• Kept engagement rates high between 3% & 5% across social media handles including Twitter, Telegram, Discord & LinkedIn.
• Consistent community growth throughout the year (Twitter followers 33k+, Telegram 5k+, Discord 2400+ & LinkedIn 2700+
• Oversaw development of traditional and social media marketing campaigns to drive user growth and customer engagement.
• Took the user base from 100 to almost 3000 and number of deployments from few hundreds to almost 14000 in 10 months.
• Went viral thrice during my 12 months at Spheron. Once on YouTube with 1 million+ views (Generating 17000+ unique visitors to the website) & twice on Twitter. Generating 14000 new followers & 19000 comments with a single tweet.
• Created official company page on various social media platforms to facilitate interaction with customers.
• Coordinated teams of design and implementation professionals to manage all project objectives.
• Analyzed ratings and features of competitors to evaluate effectiveness of marketing strategies.
• Oversaw and guided brand marketing programs to optimize user product experience.
• Utilized detailed market research, specific population demographics and lifestyle data to identify product target markets.
• Identified low-cost opportunities to increase visibility and drive traffic.
• Produced media kits to showcase key marketing analytics and demographics for sales presentations
• Developed and recommended product positioning, packaging and pricing strategy to produce highest possible long-term market share.
• Negotiated advertising and commercial sponsorship contracts to save company money.
• Developed and implemented B2B marketing strategy and overall communication plans to produce long-term partners.
• Leveraged YouTube and other viral marketing tools and channels to generate buzz.
• Increased market awareness and penetration through development of creative collateral.
• Developed strategies to incorporate PR and media to further enhance brand and build market share.
• Oversaw account budgets, internal billings and monthly P&L to achieve financial goals.
• Conducted and evaluated market research to adjust marketing strategy to meet changing market and competitive conditions.

UtterNow is a customer experience management platform for businesses that helps them learn from real-time customer insights.(Yelp for India)

• Teamed with business owners on determining annual operational targets and outlining needed quality improvements.
• Developed Continuous Improvement Training programs for onsite implementation.
• Trained 500+ businesses to improve productivity & customer experience, which saved businesses money & time.
• Improved inventory management and experience management processes to meet business goals.
• Developed innovative sales and marketing strategies to facilitate business expansion of clients.
• Investigated and addressed business development challenges to proactively mitigate problems.
• Conducted target market research to scope out industry competition and identify advantageous trends.
• Directed technological improvements, reducing waste and business bottlenecks.
• Participated in high-level hiring decisions for key leadership positions, conducted senior hire interviews and nominated new board members.
• Drove implementation of new market expansion to propel business forward and adapt to market changes.
• Aligned organizational objectives with company mission, increasing revenue, profit and business growth by collaboratively developing integrated strategies.
• Built productive relationships with industry partners and competitors to support strategic business objectives.

• Managed a team of 35+ multi cultured team members, reporting to the AVP Operations
• Reduced downtime to support quality control, boost revenue and complete projects on time and under budget.
• Evaluated impact of process change on overall operation and determined return on investment.
• Responded rapidly to market shifts to make changes to corporate processes.
• Conducted focus groups, surveys and feedback sessions to gather input from stakeholders.
• Promoted change through positive promotion, benefits demonstration and interactive approach.
• Tracked trends and suggested enhancements that would both challenge and refine company's product offerings.
• Identified and corrected deficient performance and behaviors to achieve maximum productivity.
• Gathered and analyzed large amounts of data to determine improvement projections.
• Achieved and consistently exceeded revenue quota through product and service promotion during routine calls.
• Adhered to company policies and scripts to consistently achieve call-time and quality standards.
• Assisted floor leaders by providing live status and performance reports to provide information on areas for improvement.
• Engaged in continuous learning and development opportunities to promote continued performance improvement.
• Used consultative sales approach to understand customer needs and recommend relevant offerings.
• Conferred with customers about concerns with products or services to resolve problems and drive sales.
• Consistently maintained NPS & customer service satisfaction ratings through quality control and live monitoring.
• Sought out training opportunities to enhance customer relationship management abilities and further boost satisfaction scores.
• Leveraged sales expertise to promote tag products and capitalize on upsell opportunities.
• Delivered engaging sales presentations to new clients, explaining technical information in simplified language to promote features and increase client base.
• Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
• Collaborated with internal teams and suppliers to evaluate costs against expected market price points and set structures to achieve profit targets.
• Improved sales processes to streamline customer acquisition and onboarding strategies.
• Identified, hired and trained highly-qualified staff by teaching best practices, procedures and sales strategies.

• Evaluated impact of process change on overall operation and determined return on investment.
• Responded rapidly to market shifts to make changes to corporate processes.
• Improved efficiency and effectiveness of performance and management of processes across departments.
• Achieved cultural shifts and process change through tenacious determination and interpersonal skills.
• Engaged employees and customers through various events, including trade shows, seminars and workshops.
• Supervised site investigations, reported issues and escalated those that required further assistance.
• Managed change among staff to achieve buy-in and cooperation and overcome resistance.
• Trained staff on enhanced processes company processes

• Resolved problems, improved operations and provided exceptional service.
• Served customers in a friendly, efficient manner following outlined steps of service.
• Used critical thinking to break down problems, evaluate solutions and make decisions.
• Used coordination and planning skills to achieve results according to schedule.
• Drove operational improvements which resulted in savings and improved profit margins.
• Developed and maintained courteous and effective working relationships.
• Demonstrated respect, friendliness and willingness to help wherever needed.

• Established excellent sales ability and strong interpersonal skills with confident and persuasive approach.
• Overcame objections using friendly, persuasive strategies.
• Delivered scripted sales talks to customers reached via manual and automatic dialing systems.
• Explained product prices and packages as well as answered questions and addressed concerns of customers.
• Escalated concerns or problem calls to management staff.
• Displayed excellent sales skills and understanding of such skills.
• Applauded for providing the best customer service